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About Us

Born

Invention of grooming
and Pet care tools

For over a decade, a professional pet groomer attempted to find a quality, invaluable tool to deal with dog shedding. After using every possible device in the industry, she realised such a tool didn't exist, so she decided to develop it with her husband. Together, they created the first and only tool to efficiently and comfortably remove a pet's loose undercoat: the FURminator® deShedding Tool - the most popular, sought-after and beloved shedding solution on the market.

1996

Improved Furminator
Deshedding Product Line

As creators of the FURminator deShedding Tool, FURminator continues to raise the bar with innovative, proprietary shedding solutions. The FURminator lineup of deShedding tools, grooming tools, hair care products, bathing and hygiene solutions broadens and enhances the FURminator deShedding experience for pet parents and their pets. Simply put, there is no pet care solution on the market like the FURminator product line.

2017

Brand of the Year

There is no better testament to the consumer loyalty and recognition towards FURminator than the prestigious "Brand of the Year" global award presented to the brand on 21 June 2017 at Hofburg Palace, Vienna. FURminator is proudly the only brand in the Grooming Products - Shedding Control category to be selected for this year's Global Tier Award at the World Branding Awards Animalis Edition. The awards program which is heavily judged by consumers themselves, recognises and celebrates some of the best global brands for their work and achievements. To learn more, please view our news article.

2018

The FURminator® Ultimate
Hair Reduction System

The FURminator® Ultimate Hair Reduction System is a grooming regimen divided into four parts: Brush, deShed, Bathe and Discard. The regimen wheel may be used with or without the “ultimate hair reduction” title around it.


We know your pet is unique


Find the right tool for your pet


FURminator® provides a collection of safe, premium grooming tools for your pet that are easy to use. They help provide a professional quality grooming regime, and minimise the accumulation of loose hair at home.
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